Tuesday, September 23, 2008

YouTube's Battle For Supremacy, But Youth Wins

So, there is a currently a huge battle underway on YouTube to be the #1 most subscribed channel. Smosh, who has been #1 since April 2007 -- an eternity in Internet time -- is currently just barely ahead of nigahiga and Fred. And checking the actual subscribers counts on the channels themselves (which are usually more up to date than the chart excerpted above), Smosh's lead is down to just over 700 subscribers.

(Smosh fans say: Oh noez!)

Now, it might be noted that this unholy threesome appeal to a lot of teens and kids who are more than able and willing to game subscriber numbers, at least when they are not hacking Sarah Palin's email. But, to their credit, these video creators also consistently get huge viewcounts on their vids, and I haven't seen any evidence of cheating.

When Smosh bypassed lonelygirl15 as the #1 most subscribed channel 17 months ago, it only took just over 91,000 subscribers to edge out Bree. Smosh now has well over five times more subscribers. Yet the lonelygirl15 channel stalled and never exceeded 115,000. YouTube is fickle like that, as its stars of yesteryear (anyone remember Geriatric1927?) are being replaced by more youth-oriented content, which itself is becoming semi-professional as these stars reel in some cash.

See also: YouTubeStars' Top 100 Chart

ETA 9/24/2008 11pm PT: Nigahiga just edged smosh sometime in the last 10 minutes, nigahiga has 531,009 to smosh's 531,006.

Official YouTube chart updated:

Kenny from YouTube stars comments: "Thanks for the links to our blog and the Top 100 Chart! My guess is that Nigahiga will pass Smosh in the next week and then Fred will move to #1 in the next few weeks. Will be interesting to watch and see!"

And over at Smosh.com, the fans brush away the tears:
... I have never seen a Smosh video that didn't make me at least snicker. SMOSH IS BETTER.

The problem is that everyone knows about NigaHiga at schools... And yet when I mention Smosh people are like "who now?" It's like "WTF how'd you find out about NigaHiga then...

No comments: